Ahhhh... the lost art of Chalkboard as an art form! It was a refreshing change of pace when I saw this gorgeous image created from some chalkboard loving artist on Oxford St Paddington, Sydney recently. I used to love playing with chalk when I was little and then the good 'ol whiteboard came and took the humble chalkboards place. The evolution of technology at that time was all about being able to speed up the process and wipe it away quickly.... however I never quite got used to the fact that the colours on the whiteboard just didn't have that depth and application that chalkboards allowed.
I say bring back the chalkboard art form and add some authenticity and a unique point of difference to promotions. It doesn't just have to be for the dinner specials anymore! I could see this working for Stationary brands like Kikki K, and Smiggle as well as some speciality gift shops like Zetta Florence, Paper D'amour, Rap products and even kitsch clothing brands like Gorman, Order & Progress, Genki and Alice Euphemia. You heard it here first people!
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